Technical sales recruitment

Technical sales recruitment in Stoke-on-Trent

YP Recruitment places technical sales engineers, business development managers, and area sales managers in Stoke-on-Trent for employers including Michelin supply chain businesses, JCB supply chain sellers at the Rocester headquarters, and ceramics, advanced materials, and industrial products commercial teams serving the Staffordshire manufacturing base. Technical sales recruitment in Stoke-on-Trent sits at the junction of the M6 and A500, giving technical sales jobs in Stoke-on-Trent efficient access to the West Midlands, Manchester, and the East Midlands from a single base. Base salaries range from £28,000 to £50,000, with on-target earnings reaching £72,000.

The Stoke-on-Trent technical sales market

Michelin's Stoke-on-Trent tyre manufacturing plant is one of the largest tyre factories in the UK, and the supply chain businesses selling rubber compounds, carbon black, steel cord, and production equipment into Michelin and similar polymer and rubber manufacturers represent a technically specific and commercially active market. Sales engineers selling into large process manufacturing plants like Michelin must understand long procurement lead times, framework agreements, and the technical qualification processes that govern material and equipment approvals at high-volume continuous production facilities.

JCB, headquartered at Rocester in the Staffordshire countryside south of Stoke, is one of the world's largest construction equipment manufacturers. The supply chain businesses selling steel fabrications, hydraulic components, cab assemblies, and electronic systems into JCB's multiple Rocester and Cheadle facilities recruit account managers and business development managers who can work within JCB's supplier development framework. The JCB supply base extends across Staffordshire, Derbyshire, and the West Midlands, and businesses covering this territory often base account managers in or around Stoke for optimal coverage.

Stoke-on-Trent's historical identity as the world's pottery capital has evolved into a broader ceramics and advanced materials technology cluster. Businesses selling specialist ceramic powders, kiln equipment, surface glazing materials, and technical ceramic components recruit commercial teams from the city. Morgan Advanced Materials and similar advanced ceramics businesses have manufacturing in the region, and sales professionals who understand technical ceramic applications in aerospace, electronics, and industrial filtration occupy a niche but growing segment of the local technical sales market.

Technical sales employers in Stoke-on-Trent

JCB supply chain businesses — account managers and BDMs selling into JCB's Rocester and Cheadle manufacturing facilities
Michelin supply chain businesses — technical sales for rubber compounds, steel cord, and production equipment into large-scale tyre manufacturing
Morgan Advanced Materials — technical sales for advanced ceramics products into aerospace, electronics, and filtration markets
Goodwin International — export sales for specialist steel castings and refractory products into nuclear and energy markets
RS Components / Brammer — industrial MRO and technical distribution sales serving North Staffordshire manufacturers

Listed for context only — YP Recruitment is not affiliated with, currently representing, or recruiting on behalf of any companies listed above.

Technical sales salary benchmarks in Stoke-on-Trent

Graduate / entry-level OTE £26,000 – £32,000 base, OTE £40,000–£50,000

Mid-career OTE £35,000 – £43,000 base, OTE £52,000–£62,000

Senior / management OTE £41,000 – £50,000 base, OTE £60,000–£72,000+

Stoke technical sales base salaries sit 5 to 8 percent below the national average. JCB and polymer supply chain roles offer stronger performance-related pay than general ceramics distribution. Car allowances or company vehicles are standard for field-based positions covering North Staffordshire and the wider Midlands territory.

Technical sales roles we fill in Stoke-on-Trent

Technical Sales Engineer

Polymer, rubber, ceramic, or hydraulic products. JCB and Michelin supply chain. Base £30,000–£44,000, OTE to £60,000.

Business Development Manager

New business. Construction equipment supply, ceramics, or materials. Staffordshire. Base £35,000–£46,000, OTE to £64,000.

Key Account Manager

Retained accounts. JCB, Michelin, or ceramics manufacturers. Base £33,000–£45,000, OTE to £61,000.

Sales Manager

Team leadership. Industrial materials or construction supply. Midlands. Base £40,000–£50,000, OTE to £72,000.

Area Sales Manager

Field-based. Staffordshire and South Cheshire. Mechanical or process products. Base £32,000–£44,000, OTE to £60,000.

Technical Sales Director

Commercial leadership. Advanced materials or construction equipment. National. Base £50,000+, OTE negotiable.

Technical sales recruitment UK-wide West Midlands region Stoke-on-Trent overview Technical sales jobs in Stoke-on-Trent

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